Principes Van Marketing
German Edition: Compleet handboek over marketingplanning: van strategie, via marktsegmentatie en doelgroepbepaling tot de inrichting van de marketingmix. De uitvoering en evaluatie van de marketing…
- Edition
- Vierde editie
- ISBN/ISSN
- 90-430-1071-5
- Collation
- Paperback, 829 Pages, Published 2006
- Series Title
- -
- Call Number
- PM3-KOT-005
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