Principles of Marketing
Brassington and Pettitt's Principles of Marketing has proven to be hugely popular with first-time marketing students - leading them painlessly through their course from basic principles such as 'wh…
- Edition
- Fourth
- ISBN/ISSN
- 978-0273-69559-2
- Collation
- Paperback, 1264 Pages, Published 2006
- Series Title
- -
- Call Number
- PM3-BRA-001
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