Consumer Behavior: Buying, Having, and Being

Search by :

ALL Author Subject ISBN/ISSN Advanced Search

Last search:

Image of Consumer Behavior: Buying, Having, and Being

Text

Consumer Behavior: Buying, Having, and Being

Michael R. Solomon - Personal Name;

For undergraduate and MBA courses in consumer behavior. Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people’s social experiences.

Availability

P00035S PCB-SOL-001 Welcome Ideas Library Shelf 06 Available

Detail Information

Series Title: -
Call Number: PCB-SOL-001
Publisher: Upper Saddle River, NJ USA : Pearson Education Inc.., 2009
Collation: Paperback, 720 Pages, Published 2009
Language: English
ISBN/ISSN: 978-0-13-515336-9
Classification: NONE
Content Type: -
Media Type: -
Carrier Type: -
Edition: Eighth
Subject(s): Consumer Behavior
Specific Detail Info: International Edition
Statement of Responsibility: -

Other version/related

No other version available

File Attachment

No Data

Comments

You must be logged in to post a comment