Advertising: Principles and Practice
Exceptionally real-world in focus—with examples, issues, and applications interlaced throughout—this best-selling introduction to both the theory and practice of advertising provides important …
- Edition
- Fifth
- ISBN/ISSN
- 0-13-083571-4
- Collation
- Hardcover, 562 Pages, Published 1999
- Series Title
- -
- Call Number
- AMB-WEL-001
Search Result
Found 1 from your keywords: Subject : "Advertising"
Query took 0.00059 second(s) to complete
Human Resource Management 
Consumer Behavior 
Restaurant & Retail Management 
Business Information Systems 
Language Skills 
Business Management 
Business Strategy 
Economics 
Study Skills 
Research Methods 
Business Communication 
Magazines