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Strategic Management: Concepts & Cases

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A survey of strategic management. Briefest concepts section in the market at 350 pages. Practical, skills focus with over 50 experiential exercises in the concepts portion. All cases are written exclusively for the book. This textbook is available in paperback cases or concepts format. The ninth edition includes. Eight new cases including a new cohesion case on American Airlines! Customize this casebook @ prenhall.com/custombusiness.

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Availability

P00150S

STM-DAV-001

Welcome Ideas Library Shelf 19

Available

Detail Information

Series Title

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Call Number

STM-DAV-001

Publisher

Upper Saddle River, NJ USA : Pearson Education Inc.., 2003

Collation

Paperback, 832 Pages, Published 2003

Language

English

ISBN/ISSN

0-13-112372-6

Classification

NONE

Content Type

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Media Type

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Carrier Type

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Edition

Ninth

Subject(s)

Business Management
Strategic Management

Specific Detail Info

International Edition

Statement of Responsibility

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Other version/related

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