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Understanding Strategic Management

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A brand new introductory text in strategic management which presents the key theories and frameworks for the analysis, formulation and implementation of strategy in a concise and accessible format. The book has been written for undergraduate and postgraduate students on one-semester or short courses. It is also particularly well suited to students of e.g. engineering, computing or other non-business disciplines taking a module in business strategy.

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Availability

P00151S

STM=CAP-001

Welcome Ideas Library Shelf 19

Available

Detail Information

Series Title

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Call Number

STM=CAP-001

Publisher

Essex, England : Pearson Education Limited., 2008

Collation

Paperback, 448 Pages, Published 2008

Language

English

ISBN/ISSN

978-0-273-69498-4

Classification

NONE

Content Type

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Media Type

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Carrier Type

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Edition

First

Subject(s)

Business Management
Strategic Management

Specific Detail Info

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Statement of Responsibility

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